We designed and built a website for AICA-USA to cultivate the next generation of art critics.


AICA-USA

AICA-USA

AICA-USA is the largest association for art critics in the United States with over 450 distinguished critics, curators, scholars, and art historians working throughout the country. Perry Garvin Studio worked with AICA-USA to redesign and rebuild their website to better speak to members, critics, and the art-appreciating public.

We helped re-think AICA’s content strategy and site layout then designed a radically spare user interface emphasizing stark minimalism iterated from their red square logo. We precision-built the site by hand using web development best-practices to ensure extraordinary performance and consistency across devices.

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  • Radically spare design clarifies the user experience
    Radically spare design clarifies the user experience
  • Careful typography and visual rhythm improves the reading experience
    Careful typography and visual rhythm improves the reading experience